Natural and vegan beauty products are a hot topic at the moment. Conscious consumers are shifting towards organic beauty because they want to reconnect back to a more natural skin care ritual and, in general, people are more aware of their choices and the impact they have on our planet. If you are one of them (and us!), keep reading about our new-in store range of all-natural beauty products by PHB Ethical Beauty. They shared some precious knowledge about the importance of natural and vegan beauty with us.
WHY IS NATURAL IMPORTANT?
Since ancient times, humans have used the power of plants for food, medicine, decoration and even spiritual development. So, this new wave revolution, is not really new at all! This is a return to a more natural way of life, in harmony with the planet and all of its living beings.
Keeping our skin care routine as connected to nature as possible is important because we are part of nature, and we have evolved to work with the gifts that the earth provides. Keep it natural – because nature knows best!
“We believe in the power of plants,” says Rose Brown, one of the three founders of PHB Ethical Beauty. “Since we started in 2012, all of our products have been 100% vegan. We are super conscious of ingredients and how they are sourced. In the last couple of years, we’ve experienced a huge surge in demand – as people wake up to the animal-based ingredients and chemical nasties lurking in their moisturisers and serums.”
“In response, we’ve revamped our entire skincare portfolio, taking our ultra-ethical and eco-friendly ethos to the next level, to ensure we remain at the very forefront of the ethical and vegan beauty movement, not just in the UK but globally. Our new ranges use the latest advances in green chemistry to create skincare products that harness the full power of Mother Nature for tangible results that will make you to fall in love with your skin.”
HIGH-PERFORMANCE ALL-NATURAL SKINCARE RANGES
PHB Ethical Beauty is a certified vegan and cruelty-free cosmetics and skincare brand. Lovingly handmade in the UK, they are a family business founded by Rose Brown, her partner John Tierney and his mum, Sally Gibbins. PHB products are all-natural, they come in eco-friendly glass packaging and what’s more they donate 20% of all profits from sales to charities, via their philanthropic arm, The One Love Foundation.
Superfood Skin Care – Brightening & Age-defying results for all skin types & ages
Designed to brighten, rejuvenate and nourish the complexion, this range feeds skin with nature’s most powerful skin-enhancing superfoods, including Pomegranate, Turmeric and Green Tea. It utilises Vitamin C which imbues skin with an inner radiance, and plant-based Hyaluronic acid which provides a youthful firmness.
Gentle Skin Care – Nature’s purity for Sensitive Skin
Designed for the most delicate skins, including those with eczema or rosacea, mothers-to-be during pregnancy and those undergoing chemotherapy, this scent-free, hypoallergenic range has an ultra-pure formulation, with no essential oils or artificial fragrances.
Find the range in our Spitalfields shop or online here!